Mobile Marketing

Web Site

3i Group
ABNA Ltd
ACI Worldwide Ltd
Alexandra Plc
Amlin PLC
BBC
Bio Products Laboratory
Bradford & Bingley PLC
Britannia Airways
British Red Cross
Budgeons
Cambridgeshire Council
Carphone Warehouse
Chevrolet
Churchill Insurance
CIPD
City Inn
EPR Architects
Essex Police
Forensic Science Service
Fred Olsen Cruise Lines
Game Stores Group
GCHQ
Halfords
Help the Aged
Heritage Lottery Fund
Hyatt Regency London
Ikon Office Solutions PLC
Ipswich Building Society
JCB Sales
Josiah Wedgwood
Keoghs Solicitors
Kingfisher PLC
KPMG
Ladbrokes
Land Registry
Lloyds TSB
London Business School
Macmillan Publishers
Manpower
Moat House Hotels
Morgan Stanley
National Autistic Society
Natural History Museum
NBC Universal Television
New Look Retailers
Northumbrian Water
Ofcom
One NorthEast
Pepsico
Remploy
Reuters
Revlon
Royal Opera House
Russell Cooke Solicitors
Sandown Park
Southern Water
Thameslink Rail
The Body Shop
The British Museum
The Children's Mutual
The Premier League
The Red Cross
The Scout Association
Thomsonfly Ltd
Tiscali
Toshiba
Trafficmaster
Transport for London
UNICEF
Unwins Wine Group
Virgin Money
Vodafone
Waitrose
Westminster City Council
Wilkinsons

Mobile Marketing

Open course: 7 October (am, half day), London, £295+VAT per delegate

Available in-house: Yes, please contact us for details.

20 second overview

This course offers delegates the opportunity to stay one step ahead in the race to utilise new mobible internet technologies for their business. With huge numbers of internet users accessing the web via their mobile this course will show you how best to access this potentially rich new source of business. Key content includes:

> How to make your site mobile friendly
> Why people use mobile internet
> Mobile email marketing guide

> SEO for mobiles
> Google mobile ranking
> The future of mobile marketing

Key Benefits of this Course

You will learn how to adapt your website to meet the demands of mobile browsers.
You will gain the skills to promote your mobile website and to get a head-start on your competition.
Your organisation will benefit from being available to potentially huge numbers of new customers and from providing an improved service to existing ones.

Course Rationale

Make sure your website is ready for the mobile revolution.

The mobile phone companies are selling an astounding 1 billion phones a year. Most of them are web enabled, which means many of your customers are already looking at your web site with a hand held device. Is your site mobile friendly? Have you even looked at it with a Blackberry or an iPhone yet? If you are not mobile friendly, you may be about to miss the boat.

It’s not too late to catch up with the latest advances on this workshop – explained in non-technical language – to ensure that your web marketing is as effective as it can be. And if your competitors haven't acted yet, here's your opportunity to get ahead of them right from the start.

Course Content

How and why mobile users access the web
What makes a website mobile friendly
Why you should register .mobi domain names
The do’s and don’ts of email marketing to mobiles
Using keywords that sell
Optimising pages for mobile browsers
Ranking high with Google mobile
Mobile marketing – the future

A Note from the Trainer

"This is one area of marketing that is guarateed to grow hugely over the next few years. As technologies have improved and we have become used to using our mobiles to access the internet it has become more and more important that businesses are able to interact and communicate with their customers through this medium.

"During this course you'll learn how to adapt your website to the demands of mobile technology and ensure that you're amongst the first to take full advatage of this exciting opportunity."

Delegate Feedback for our Courses

For delegate feedback for our courses please click here.

Booking this Course

Open course: 7 October (am, half day), London, £295+VAT per delegate BOOK HERE

In-house courses: This course can be adapted to your needs and delivered at your offices. Please click here for further details of in-house training or contact us for details.

Email: info@cambridge-ed.com

Call: 0845 2260624

Contact:
0845 2260624
info@cambridge-ed.com

Cambridge Executive Development Supports: