Successful Business Writing

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Everything you need to do to ensure that your written words make their necessary impact. For all those who need to produce writing that consistently meets the highest professional standards, it will answer those questions you never dared ask - and more. From creative hooks to more formal writing protocols and conventions, your writing wants will shape the day and may include: > The dynamics of written communications > Easy ways to get off the blank page > Techniques to achieve clarity and structure > Shortcuts to finding the appropriate tone > Useful self-editing tips > Finding your writing voice > Knowing how to make a different impact > Constructive feedback on your future writing options > Tackling your unique writing nightmares Key Benefits of this Course Delegates will be more aware of their writing strengths and future options Better equipped with a variety of practical tools, delegates should expect boosts to their confidence and writing effectiveness Course Rationale Increasingly our written words are replacing our face-to-face communications. Consequently, precious time spent fine-tuning our professional writing can only be time well spent. Whatever the writing challenges faced, either those that feel extremely daunting, or just those in need of some fresh ideas, there are simple techniques that can help make the task a little easier. Whether colleagues have to produce enticing web copy, persuasive advertorials, succinct emails or just generally polished and professional business writing - realistic solutions that allow them to be as effective as they can be are always going to be valuable. Over one practical day we will be considering the Who, Why, What and How of Successful Business Writing. Course Content Why? - Reminding writers of the differing purposes their words may seek - Finessing ways to achieving those desired outcomes Who? - Making writing work for its readership - Knowing positive ways to hook and engage them What? - Exploring ways to achieve clarity through effective structures - Considering writing conventions and protocols and when to break them How? - Practicing easy ways to overcome writer’s block - Shortcuts to creating the right impression through appropriate tone Practice - Tackling each writer’s most difficult writing scenarios - Offering and receiving constructive feedback A Note from the Trainer "Most of us usually haven’t had the opportunity to develop our writing skills further since we were at school. Even then, there may be all sorts of baggage we have about the dreaded red pen! "Whether this is your story or not, whether you just need some fresh insights or specific tools to help you to sharpen up your writing style, our practical workshop will offer you all sorts of tips and insights. Our aim will be to help our delegates to help themselves to be as effective as they can be as writers. "You’ll also get to send us samples of your work in advance to get constructive feedback. Hearing about the impact of your style on fellow readers also means that you get to recognise ways to finesse your style. These insights, together with a variety of tools we will be sharing mean that everyone can be more conscious of things they could try in their next professional writing tasks." Delegate Feedback for this Course For delegate feedback for our courses please click here. Booking this Course Open course: date TBC, £475+VAT per delegate BOOK HERE In-house courses: This course can be adapted to your needs and delivered at your offices. Please click here for further details of in-house training or contact us for details. Email: info@cambridge-ed.com Call: 0845 2260624	Contact: 0845 2260624 info@cambridge-ed.com Cambridge Executive Development Supports: